Open Media

INVOLVEMENT REBRAND / DESIGN / ART DIRECTION / PROJECT LEAD

Open Media is a Liverpool-based provider of out of home advertising sites across the UK.

With their UK-wide site offering growing in not only quantity, but also capability, it was time for the Open Media brand to reflect this. From the early stages of brand conceptualisation, it became clear that a stand-alone mark representing a sign-off of care from the Open Media team would be a powerful visual to spearhead the new brand.  

A fluid device, whose primary form feels ever-changing and morphing in perspective, serves as an almost 3D visual portal with out-of-home advertising at the centre.

This work was completed whilst employed at Agent.